Week 6 Prompt: Promoting a Genre

I think a fun way to promote any genre at the library is to have a display where the books are wrapped like presents, encouraging people to select a book they might not normally pick up. For romance, we could make the display around Valentine’s day and call it something like “unwrap your book valentine” or something. The kicker is that if they decide to participate, they only get to unwrap one book, and they must check the book out. We could put stickers on the books that say “Romance + ___” (whatever main subgenre they might be). For people who decide to participate in the game, we could hold a raffle where the winner would get a free romance book to keep on Valentine’s day. To select the books, we could have staff pick out some of their favorite romance novels, and try to have a variety of subgenres – like some rom/com, rom/fantasy, rom/gentle, etc. To add to the game, we could have the patron review the book they read in order to be eligible for the raffle. Then again, that might feel a little too much like homework! ;)